QR Codes for Restaurants
Menus, reviews, Wi-Fi and payments: every table, one scan away.
Four codes do most of the work in a restaurant: a menu on the table, a review code on the bill, guest Wi-Fi on the card, and scan-to-pay at the counter. They are all free to make here, and all of them live or die on the same details: where they are placed, how big they are printed, and what happens when something changes.
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A menu that updates itself
The code carries the address, not the menu, so change a price on the page and every table tent follows.
Reviews at the right moment
A review code on the bill catches guests while the meal is fresh, which a follow-up email never does.
Wi-Fi without spelling it out
Guests join by scanning. Put the code on your guest network, never on the one the register is on.
How it works
- 1Decide what each code is for: menu, review, Wi-Fi or payment. One purpose per code.
- 2Style them with your colors, keep them at least 2 cm across, and print on a matte finish.
- 3Test each printed proof at the table, in the evening light the room actually has.
Seasonal menus are the case for a dynamic code
A static menu code works as long as the menu stays at the same address. The moment the summer menu lives at a different URL from the winter one, every table tent needs reprinting. A dynamic QR code encodes a permanent short link you repoint each season, and its scan counts tell you how many diners open the menu at all, which is a genuinely useful number to have before deciding whether to keep printing paper.
Restaurant QR code FAQs
No. Every current iPhone and Android camera reads QR codes natively: the guest points, and a link banner appears. Keeping a few paper menus behind the bar covers anyone with a flat battery or an older phone.
No. Anyone who can photograph the card has the password permanently, including through the window. Put the code on a guest network that is isolated from the register, the office computers and the cameras. Most routers can run one.
Usually glossy lamination catching a candle or a downlight and reflecting straight back into the camera. Use a matte finish, keep the code clear of the brightest part of the table, and print it at least 2 cm across.
On the bill or the card handed over at the end. A review code on the table competes with the meal; on the bill it arrives exactly when the guest has an opinion and a free hand.
Not usefully. A code with two jobs needs a landing page in between, which adds a tap to both and makes the menu slower to reach. Separate codes, separately labeled, outperform a combined one.
It works, but a print-layout PDF makes diners pinch and drag in dim light, which is the most common complaint about QR menus. A plain web page that reflows to the phone beats it every time.